BECOMING A HOTEL FRANCHISEE

The eh! ONLINE #15 selection

The number of hotel rooms in France is constantly increasing, however, independent hotels are less and less present and are slowly giving way to chains that are developing as franchises.

Larger, more modern, with more varied services, franchised hotels are increasingly chosen by customers. The known brand name provides confidence in the standard of service offered, which is uniform in all establishments. Opening a franchise means taking advantage of a strong reputation built up by the hotel chain.

Opening a hotel as a franchise offers significant advantages over an independent hotel.

One of the first factors to consider when setting up a business is the investment. The hotel industry is often very large and requires a much larger personal contribution than other sectors. Although becoming a franchisee adds to the cost, the investment is well worth it as it offers security and stability that is not available when you are independent. The risk taken is lower as you benefit from a concept that works. Franchisors are chains that have proven themselves in the market with customers. Concepts in perpetual evolution, innovation is much more accessible. Trend setters, it’s a turnkey project that will save you a lot of mistakes.

Becoming a franchisee is a good way to evolve surely in a very competitive sector by taking advantage of concepts that have proven themselves for years.