How to create a Hotel brand with a strong DNA

In partnership with
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eh! ONLINE partners with NEWH to provide you with a series of eh! Talks dedicated to design, to show you step by step how operators, designers, suppliers and consultants work hand in hand to create a hotel brand with a strong DNA

Message from Gwendoline Theodet, NEWH Paris chapter President

EPISODE 1
How to define the brand pillars
(with brand operators)

THE SPEAKERS
Alex Toledano, President & Art Consultant – VISTO
Gaelle VIAL PAQUET, Marketing Director – LOUVRE HOTELS GROUP
Federico TORESI, Global VP Design, Luxury & Premium Brands – ACCOR

EPISODE 2
How to incorporate the DNA into the Interior Design
(with designers)

THE SPEAKERS
Hamish KILBURN, Editor – HOTEL DESIGNS
Borina ANDRIEU, Managing Director – WILMOTTE & ASSOCIES
Jese MEDINA SUAREZ, Creative Director, Principal EMEA – CAMPBELL HOUSE
Oscar Lucien ONO, Founder and Art Director – MAISON NUMERO 20

EPISODE 3
How can the DNA be preserved despite project constraints
(with suppliers)

THE SPEAKERS
Heleri RANDE, Hospitality strategist
Florian BOUGAULT, Senior Design Director – TARKETT
Philippe COURTOIS, Director – MERIGUET CARRERE
Michael KIOLBASSA, Global Brand Marketing Manager – AXOR
Emmanuel LELIEVRE, Managing Director – LELIEVRE PARIS

EPISODE 4
How to reinforce the DNA
(with consultants)

THE SPEAKERS
Clarisse RIVIERE, Hospitality Consultant
Laurie BONIN, Co-founder – ARTPOINT
Tiphaine COGEZ COUSSEAU, CEO – BRUME ORPIN
Geff WILD, CEO – WILD INTERNATIONAL LIGHTING DESIGN

About NEWH

NEWH is the premier networking resource for the hospitality industry, providing scholarships, education, leadership development, recognition of excellence, and business development opportunities.

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